Eicher motors announced its new CEO , Vinod .K.Dasari of Royal Enfield.Mr. Dsari will join the board of eicher motors ltd with immediate effect. He will took over the charge from Siddhartha Lal, who will continue as the Managing director of the firm.Mr. Siddharth will continue to support Dasari and team on product handling and brand related issues.Mr. Dasari was the CEO and managing director of Ashok Leyland, since 2011.He joined ashok Leyland as a chief operating officer in 2005. “b Royal Enfield is an inspiring story and I am very excited to be a part of such a fantastic brand. Personally for me, working with a consumer brand will be tremendous learning oppourtunity, and professionaly, I am looking forward to the challenge of creating a global consumer brand from india” says Mr.Dasari about his new role in Royal enfield

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